Meet The Coach
Hey there, I'm Genesis Nathaniel Gonzales Guevarra, the guy with a name long enough to write a book! But don't sweat it, just call me Gen or Coach Gen.
Then, before I landed in my current gig, I worked at an Intellectual Property firm in Makati. The work was cool, but the daily commute was like an epic quest - a never-ending 4-hour+ journey every day!
That's when the light bulb moment hit me - could I find a job that let me work from the cozy confines of my home? That's when I stumbled upon my current expertise.
Fast forward almost a decade, and I'm the go-to guy for local businesses. This marks the start of my favorite chapter in my story - diving headfirst into Google's business realm. And guess what? I've been part of different agencies worldwide, all while chilling at home in my pajamas.
These days, I now own my own home thanks to all the experiences that have shaped me. And here's when my vision grew and where the plot thickens - I realized I wanted to help local businesses not just once but as long-term growth partners.
I've got a vision, folks. Let's revive that age-old Filipino tradition of bayanihan, where we all come together, drop the "crab mentality," and help each other out. My mission? Transform the jungle of competition into a friendly, cooperative garden. Change the scenery from savagery to a place of help. So, I'm putting my skills to work to help our local businesses reach their full potential.
And that's how the idea for a totally free webinar series was born. Let's rock this! đ
What I've Been Upto
What My Clients Say
What My Clients Say
We've got a growing Facebook Group called Google Business Community, where you can hear more stories from others who are also discovering the magic of SEO. Join in on the fun for updates, tips & tricks, forums, and more!
We've got a growing Facebook Group called Google Business Community, where you can hear more stories from others who are also discovering the magic of SEO. Join in on the fun for updates, tips & tricks, forums, and more!
ACHIEVING PAGE TWO RANKINGS ON GOOGLE FOR OVER 40 KEYWORDS IN UNDER 30 DAYS!
THE BREAKDOWN
We ranked on page two of Google for over 40 keywords in less than 30 days by addressing challenges by improving keywords, headings, pages, and content.
THE CLIENT
The client aimed to establish a local towing services website and improve its ranking in a relatively non-competitive local market. Despite having some website knowledge, the client sought an expert to optimize the site and achieve results.The client's main goal was to find a growth partner who could drive the business's success.
THE STRATEGY
My team's approach is tailored to each project, starting with a detailed website audit. Challenges included unoptimized website technical data, an overlooked Google My Business (GMB) listing, insufficient landing pages, and content that lacked depth and relevance. To address these issues, we embarked on a multi-step strategy:
Keyword Research: Identifying target keywords and variations to content and technical data.
Creating Landing Pages: Defining the page's purpose, improving site navigation, and enhancing site architecture.
Managing GMB and Local Listings: Placing the brand in local directories and securing a Google My Business listing.
Content Optimization: Creating comprehensive, keyword-rich content to meet both Google's and users' needs.
THE RESULTS
Within 4 weeks, my team tackled various challenges, including implementing keyword variations, optimizing heading tags, creating landing pages, and enhancing content.
The final results were impressive: Achieved page two rankings on Google for over 40+ keywords in under 30 days.
As an added bonus, our Google My Business (GMB) efforts yielded substantial results, with 2,335 searches and 38 calls from the GMB listing within two months.
This success highlights our tailored approach to SEO and the significant impact it had on our client's online visibility and business growth.
100X BOOST IN TRAFFIC IN A SINGLE YEAR, WITH JUST 1 MONTHLY CONTENT!
THE BREAKDOWN
From basically non-existent organic traffic when we started the campaign. To an estimated 500+ monthly organic traffic!
THE CLIENT
Our client, a local plumbing business, faced unique challenges:
⢠Operating in a remote location with limited search volume for relevant keywords.
⢠Operating on a budget that allowed for only one monthly content piece.
THE STRATEGY
Our strategy revolved around meticulous keyword research and comprehensive optimization of their online assets:
Step 1: Keyword Research
We identify target keywords/search phrases that target their location.
Step 2: Optimization Proper
With a proper list of keywords/search phrases in mind, we incorporated keywords in optimizing their website and Google Maps listing
Step 3: Content
We were creating content with the right associated keywords. We focused on creating content for their Google Maps listing and website pages.
Step 4: Interlinking
Establishing content clusters and creating super-relevant topics to support category and location pages
THE RESULTS
Our optimization efforts, closely aligned with the client's business goals, resulted in significant achievements, including prominent positions in the map pack for relevant search terms.
The boost was so overwhelming that the client wanted to stop the campaign because they couldnât cater to all the leads.
An AMAZING problem to have!
HOW WE SKYROCKETED A CLIENTâS BUSINESS TRAFFIC BY 10X!
THE BREAKDOWN
With a well-crafted SEO strategy tailored to their competitive legal niche, we achieved a remarkable 10x surge in organic traffic for our client.
THE CLIENT
Our client, operating in the fiercely competitive field of personal injury law, faced stiff competition in a major city. Their goal was to dominate hyper-specific localities and surrounding areas.
THE STRATEGY
Keyword Research: We conducted thorough research based on population density and search volume to identify target keywords, prioritizing locations to allocate resources effectively. This informed our technical optimization strategy.
Website Optimizations: We seized opportunities to enhance technical website data to outperform competitors.
Landing Pages and Optimization: We created comprehensive, user-friendly pages that pleased users and search engines. Optimizing existing landing pages, we conducted a gap analysis to leverage the best strategy for an edge over rivals.
Interlinking: We strategically interlinked content clusters and established silos to bolster category and location pages.
THE RESULTS
We secured prominent rankings, particularly in the map pack for relevant terms. Our client's organic traffic underwent a remarkable 10x surge, thanks to our well-crafted SEO strategy tailored to their competitive legal niche.
QUADRUPLED ORGANIC TRAFFIC IN LESS THAN 6 MONTHS!
THE BREAKDOWN
From a meager 1.3k organic visitors at the campaign's inception to an impressive 4k+ monthly organic traffic
THE CLIENT
Our client, a gourmet delivery service, faced a fiercely competitive landscape with numerous meal delivery options and gourmet restaurants. As an emerging player, they sought to expand their reach beyond frozen meals and encompass all "delivery meals," catering to both singles and families.
THE STRATEGY
Keyword Research and Menu Categorization
⢠Careful keyword selection and categorization of their menu.
⢠Site structure optimization to accommodate meal filters and categories.
Website and Content Optimization
⢠Enhancing site descriptions and technical aspects to outperform competitors.
⢠Streamlining menu headings for improved navigation.
⢠Crafting content rich in keywords and related terms.
⢠Optimizing existing landing pages to outclass/outperform the competition with technical fixes included.
Site Architecture and Navigation:
⢠Ensuring clear URL paths (e.g., meat/meat-recipe1). ⢠Implementing scalable menu items for future product expansion.
Interlinking
⢠Establishing content clusters and silos to bolster category pages.
THE RESULTS
Our SEO efforts aligned seamlessly with the client's goals, leading to remarkable achievements. Within 30 days we've multiplied organic traffic for them by nearly 400%
